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Biotechnology Industry Personalities

Chips Off The Old Block Alums of Genentech, Chiron, Cetus make

Bay Area the capital of biotech industry

Tom Abate / SF Chronicle 2apr01

Second of a two-part series on the biotechnology industry.

Genentech turns 25 this weekend, a date that recalls when scientist Herb Boyer and financier Bob Swanson filed its incorporation papers.

The South San Francisco giant isn't the only Bay Area biotech firm celebrating a milestone this year.

Bill Rutter, co-founder of Emeryville's Chiron Corp., reminded me his company will turn 20 in June. And it was 30 years ago in January that molecular biologist Ronald Cape founded Cetus Corp., also in Emeryville. Cetus merged into Chiron in 1991.

Veterans of these pioneering companies are proud that scientists and executives from Genentech, Chiron and Cetus have gone on to found, run or profoundly influence at least 55 biotech firms, research institutes or venture capital operations (see table Page B3).

This same spin-off phenomenon occurred in high tech back in the 1950s and 1960s, when Fairchild Semiconductor became the executive boot camp for the electronics industry. Fairchild alums started so many important companies that they got their own nickname -- "Fairchildren" -- the most famous being Intel founders Robert Noyce, Gordon Moore and Andy Grove.

The economic and cultural character of the Bay Area has been profoundly influenced by these successive waves of high-tech and biotech expansion, as great companies form, grow and sometimes die. Yet something in their corporate DNA drives them to plant the seeds of new companies that push the industry forward.

"I think it starts with the culture of these companies, with people who are willing to take some risks," said Hollings Renton, who went to Cetus in 1981 from the Crown Zellerbach paper company.

Today, Renton is chief executive officer of Onyx Pharmaceuticals, a Richmond firm that is testing a promising treatment for head and neck cancer.

"I was coming from a different side of biology -- the trees," he said of his move to Cetus 20 years ago. Of course, it was another industrial world. Papermaking was a mature business. Biotech was young, exciting -- and largely devoid of products, revenues or profits.

"In those days nobody had any products in clinical trials," Renton said. "There was a lot of promise, but also a lot of questions about what the business was going to be."

 

COME A LONG WAY

One sign of how far biotech has come since then is the number of medicines approved by the U.S. Food and Drug Administration. Starting with human insulin in 1982, the FDA has approved biotech treatments for 76 conditions, including heart disease, cancer and hemophilia, according to a report from the Pharmaceutical Research and Manufacturers of America, a trade organization in Washington.

An additional 369 biotech medicines are undergoing human clinical trials. Pharmaceutical group spokesman Jeff Trewhitt said roughly 1,000 experimental compounds are undergoing clinical trials. This means the 25-year-old biotech industry is poised to contribute a third of all new medicines. Drug companies, which have been around for a century, are developing the rest.

 

SMALL COMPANIES THE NORM

With few exceptions, notably Genentech and Chiron, biotech has remained an industry of many small companies. Rutter, Chiron's co-founder, said this stems from the nature of the technology and entrepreneurial spirit of the people who do it.

"Most people believe it is a fundamental of industrial development that new technology is best developed in young companies, especially novel technology which is destructive of old technology," Rutter said.

The entrepreneurial spirit fostered by biotech and high-tech firms accelerates this spin-off process, Rutter said. People given responsibility and freedom inside an organization get the bug to run a company of their own.

"To a certain extent, it is a brain drain" for the older organization, Rutter said. But wise CEOs learn to see the bright side of the defections.

"No industry large or small has a hold on people or on science or technology," Rutter said. "One of the reasons the U.S. is doing well right now is that we have that kind of (corporate) cultures that encourage the formation of ancillary companies, where the people with the passion for an idea can gather energy around it and move quickly."

If the spin-off trick is a trait biotech learned from high tech, there may be one innovation biotech has contributed to our knowledge-based economy -- the notion that industrial science should be on par with academic research.

 

SCHOLARLY RESEARCH

Rod Ferguson, a venture capitalist at JP Morgan Partners in San Francisco and a Genentech alumnus -- or GenenExer, as these people call themselves -- said Genentech broke with past practices by encouraging its scientists to do the sort of research that would qualify for publication in the research journals once reserved for academic scientists.

Before Genentech came along, Ferguson said, there was a one-way street from the university to industry. Today, GenenExers Axel Ullrich and Anthony Kossiakoff hold prestigious academic posts: Ullrich at the Max Plank Institute in Germany and Kossiakoff at the University of Chicago.

"These guys were so good they broke down the sound barrier and went back to academia," Ferguson said.

They aren't alone. David Botstein went from an academic post at the Massachusetts Institute of Technology to a research job at Genentech, and then went back to Stanford University as chairman of the genetics department.

Frank McCormick, a research chief at Cetus and Chiron, is now director of the Cancer Research Institute at the University of California at San Francisco.

Chiron co-founder Ed Penhoet left business in 1998 to become dean of public health at the University of California at Berkeley. And so on.

 

OPPOSITE ARGUMENT

As I reflect on this list, I'm aware there could be an opposite argument -- that universities may be focusing too much on short-term research in biology, becoming almost an adjunct to industry -- and neglecting the long-term, basic studies that were the traditional role of academics. But that's a longer discussion for another day.

Today let's celebrate the confluence of factors that have made this region so fertile for the industries that are the envy of the world. And not just because they make money. As I was putting together this column, I heard from Jack Obijeski, a virus researcher and GenenExer who reminded me what helps keep the biotech pot churning.

"We're not making hula hoops and pet rocks. We're making medicines that help people," he said. "That's what gets us up in the morning." .


CHART (1):

SEEDS OF THE BIOTECH INDUSTRY

Three pioneering biotech firms, Genentech, Chiron and Cetus, all celebrate important anniversaries this year. Veterans of all three companies have gone  on to found, run or hold key executive posts in many biotech firms, research  institutes and venture capital operations. Here is a partial list, compiled  with the help of former Genentech scientist Cynthia Robbins-Roth, now an  industry consultant in San Mateo, and Hollings Renton, a Cetus and Chiron  financial officer, who now runs Onyx Pharmaceuticals in Richmond. Help perfect  the list. If you know of an alumnus(a) of these three firms who meets the  criteria founding, running or holding high executive posts in a biotech firm,  research institute or venture capital firm e-mail the facts to  biotech@sfchronicle.com. Later in the year we'll look for an opportunity to  publish a more complete list.

Genentech Progeny
Company                                    People
Aradigm	                                   Gonda Igor, Jerald Beers
Sugen                                      Axel Ullrich
Axxima 	                                   Axel Ullrich
Sensus                                     Bill Bennett
Biota                                      Hugh Niall
Cell Genesys                               Steve Sherwin
Corgentech                                 John McLaughlin
Collabra Pharma	                           Nick Simon, Brad Goodwin
                                           Steve Peroutka, Jack Obijeski,
Connetics                                  Ernst Rinderknecht, Greg Vontz, 
                                           Kirk Raab
CV Therapeutics	                           Tricia Suvari, Dick Lawn, 
                                           Brent Blackburn, Dan Spiegelman
Cygnus                                     Gary Cleary
Arris (now Axys)                           Mike Ross
Creative Biomolecules                      Roberto Crea
Cythera                                    Mike Ross 
Deltagen                                   Bill Matthews, Mark Moore, 
                                           Robert Klein, Paul Laland
Duke Univ. Medical Center                  Ralph Snyderman
Eos Biotechnology                          Dave Martin, Herb Heyneker
GenencoR                                   a joint venture spinoff of 
Genentech 
                                           and Corning Glass Works
IDEC Pharmaceuticals                       Bill Rastetter
IDUN Pharmaceuticals                       Costa Sevastopoulos
InfiMed Therapeutics                       Steve Rowe
Intermune                                  John Wulf, Karen Starko
Millennium Pharmaceuticals                 Mark Levin
Neurocrine Biosciences                     Gary Lyons
NewBiotics                                 Mike Shepard
Pain Therapeutics                          Barry Sherman
Raven Biotechnologies                      Jennie Mather, Gordon Vehar
Rigel Pharmaceuticals                      Jim Gower, Brian Cunningham
Scios                                      Dick Brewer
Sunesis Pharmaceuticals	                   Jim Wells, Daryl Winter
Telik Inc.                                 Reinaldo Gomez
Titan Pharmaceuticals                      Louis Bucalo
Tularik	                                   David Goeddel, Andrew Perlman, 
                                           Roxanne Bales
VaxGen                                     Phillip Berman, John Curd
ViroLogic                                  Bill Young, Christos Petropoulos


Chiron/Cetus progeny
Company	                                   People
Cell Therapeutics                          Edward F. Kenney 
Dynavax Technologies                       Dino Dina
Eos Biotechnology                          David W. Martin Jr.,
Epoch Biosciences                          William G. Gerber
Eur Ing Pharming Group                     George J.M. Hersbach
Genelabs Technologies                      Frank F. C. Kung 
Kleiner Perkins Caufield & Byers           Joe Lacob 
KOSAN Biosciences                          Michael S. Ostrach, Daniel V. Santi
Microcide Pharmaceuticals                  James E. Rurka 
MitoKor                                    Walter H. Moos
Neurobiological Technologies               Jeffrey S. Price
OnCare                                     Michael D. Goldberg 
Onyx Pharmaceuticals                       Frank McCormick, Hollings C. Renton 
PARTEUROP                                  Jacques Martin 
SuperGen                                   Joseph Rubinfeld
TRANSGENE                                  Margaret Liu
UCSF Cancer Center /
UCSF Cancer Research Inst.                 Frank McCormick 
Versant Ventures                           Brian G. Atwood 
XTL Biopharmaceuticals                     Judith I. Blakemore
.
Source: Chronicle research 
.


CHART (2):

BIOTECHNOLOGY MEDICINES IN DEVELOPMENT

Listed by therapeutic category (some medicines are listed in more than one  category):

   Cancer/related conditions    175
   Infectious diseases           39
   Other                         29
   Neurologic disorders          28
   Heart disease                 26
   Respiratory diseases          22
   AIDS/HIV infection
   and related disorders         19
   Autoimmune disorders          19
   Skin disorders                19
   Transplantation               13
   Digestive disorders           11
   Genetic disorders             11
   Blood disorders                9
   Diabetes/related conditions    7
   Infertility                    5
   Eye conditions                 3
   Growth disorders               3

.
   Source: Pharmaceutical companies

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